| | | | | | | |  | Resolutions - C7 T
COMMISSION MEMORANDUM |
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| | | | | | | | | TO: | Honorable Mayor and Members of the City Commission | | | FROM: | Jimmy L. Morales, City Manager | | | DATE: | October 18, 2017 | | | |
| | SUBJECT: | A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, APPROVING AND AUTHORIZING THE CITY OF MIAMI BEACH TO ACCEPT DONATIONS AND SPONSORSHIPS FROM MIAMI BEACH MEDICAL GROUP, LLC, T-MOBILE USA, INC., AND APZ INVESTMENTS, LLC, IN THE TOTAL AMOUNT OF $9,500, FOR THE CITY’S ANNUAL VETERANS DAY PARADE TO BE HELD ON NOVEMBER 11, 2017, AND AUTHORIZING THE CITY MANAGER, OR HIS DESIGNEE, TO MAKE SUCH EXPENDITURES OR REIMBURSEMENTS CONSISTENT WITH THE AFORESTATED EVENT AND PURPOSE. |
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| | | | | | | | RECOMMENDATION
| Adopt the resolution.
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| | | | | | | | ANALYSIS
| On November 11, 2017, the City of Miami Beach will stage the City’s Annual Veterans Day Parade, which celebrates the men and women who have served in the U.S. Armed Forces to defend and protect our country.
The Veterans Day Parade draws thousands of residents and tourists to the City to enjoy to celebrate and honor the commitment and sacrifices of our veterans
The event is open to the general public at no charge. Marketing efforts for this event includes, but is not limited to PSAs, digital and printed ads. The media plans included news and local programming coverage, including MB77, the Miami Beach government channel, City of Miami Beach e-briefs, as well as television, and newspaper calendars around South Florida.
The City secured the following sponsors for these events at varying levels of support:
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| | | | | | | | CONCLUSION
| Staff worked diligently to identify funding sources to off-set the costs of producing these programs. The Administration recommends the adoption of the attached Resolution authorizing the acceptance of these donations and sponsorships, from Miami Beach Medical Group, LLC, T-Mobile USA, Inc, and APZ Investments, LLC, in the total amount of $9,500, for the City’s Annual Veterans Day Parade to be held on November 11, 2017, and authorize the City Manager, or his designee, to make such expenditures or reimbursements consistent with the aforstated event and purpose.
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| | | | | | | | Legislative Tracking
Marketing and Communications |
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