On May 12, 2015, Mayor Philip Levine created the Mayor’s Ocean Drive Task Force. The purpose of the Task Force was to undertake an examination of conditions on Ocean Drive, from 5th to 15th Streets, and to make recommendations to the Mayor and City Commission on potential initiatives to enhance the Ocean Drive experience for the City’s visitors and residents.

On January 13, 2016, the City of Miami Beach Mayor’s Ocean Drive Task Force issued a report detailing recommendations that would improve Ocean Drive and the immediately surrounding community; creating a family-friendly, safe environment without diminishing its commercial energy; enhancing its reputation as one of the world’s most iconic destinations; and thoughtfully highlighting its internationally acclaimed architecture, park, and beach. Of the twenty-nine recommendations, two points focused on arts and culture, including identifying a concessionaire to implement regular Lummus Park arts and crafts shows and to partner with community art patrons and institutions to install sculptural art.

The Commission originally considered the recommendations of the Ocean Drive Task Force at the Commission’s January 13, 2016 meeting at which time a presentation was made regarding the Task Force’s report. After the presentation, the Commission referred the report to the Land Use and Development Committee for further vetting.

The Land Use and Development Committee met on February 3, 2016 in a special meeting to discuss the Ocean Drive Task Force’s report. At this meeting, the Land Use and Development Committee members supported the recommendations to activate the park and suggested expanding activation to potentially include music events for families. The Committee returned the item to the City Commission with a recommendation to approve all of the park activation-related recommendations.

The City Commission received the recommendations of the Land Use and Development Committee and discussed the Ocean Drive Task Force report at their March 9, 2016 meeting. The Commission adopted the Plan and specifically tasked Tourism, Culture and Economic Development staff to collaborate with the Cultural Arts Council in any selection of a concessionaire to implement arts and crafts shows in the park to ensure authentic, unique items were sold.

Commissioner Arriola included a discussion item regarding activation and programming of Lummus Park at the October 19, 2016 Commission meeting. After discussion expounding the benefits of arts activations to area businesses and the public, specifically interactive public art in the park, the Commission made a duel referral of the item to the Neighborhood/Community Affairs Committee and to the Cultural Arts Council for further discussion.

Staff from the Tourism, Culture and Economic Development Department held several meetings with the Ocean Drive Task Force to ensure their inclusion and input in programming Lummus Park. The Ocean Drive Task Force expressed interest in a producing a curated “artisanal market” that would feature unique, handmade items such as jewelry, art objects, fresh flowers and locally produced foods. It is important to note, the food vendors would offer items such as cheeses, chocolates, fruits, vegetables, etc. which would be specifically selected so as not to compete with the area restaurants.

On February 17, 2017, staff from the Tourism, Culture and Economic Development Department presented a report to the Neighborhood/Community Affairs Committee Members that outlined possible activations for Lummus Park, including temporary public art installations, cultural programming, and an artisanal market. The NCAC recommended a Request for Proposals for a vendor to implement an artisanal market in Lummus Park. This recommendation is being presented at the May 17, 2017 meeting of the City Commission.

SCOPE OF SERVICES

The successful proposer will provide management and operation of an artisanal market in Lummus Park, generally located between 5^th and 15^th Street on Ocean Drive, which shall provide a venue for vendors to sell and/or provide a curated selection of locally crafted goods, produce, handmade and vintage items to include the following:

1. Original, handcrafted items (Jewelry, art, crafts, letterpress cards, candles, ceramics and pottery)

2. Locally crafted food products and drink (jams, coffee, breads, cheese, mustard, cured meats, oils marinades, honey)

3. Apothecaries and locally produced beauty products (soap, balms, lotions, scrubs)

4. Horticulturists and Floral Arrangements (Cut flowers, orchids, plants, trees, topiaries, dry succulent gardens, herbs)

5. Textile and Clothing Designers

6. Unique vintage and upcycled items, artifacts and antiques.

7. Live entertainment (non-amplified)

Products sold must not include commercially-made products.

NOTE: The final location of the Lummus Park Artisanal Market must be mutually agreed upon by City and successful proposer.  This shall also include the rental of booths, tents, tables, signs, or space(s).

• MINIMUM QUALIFICATIONS.  Please Reference, Appendix C, Page 25, RFP 2017-201-WG Management and Operation of Artisanal Market at Lummus Park (attached).

   

• SUBMITTAL REQUIREMENTS.  Please Reference Section 0300, Page 12, RFP 2017-201-WG Management and Operation of Artisanal Market at Lummus Park (attached).

   

• CRITERIA FOR EVALUATION.  Please Reference Section 0400, Page 14, RFP 2017-201-WG Management and Operation of Artisanal Market at Lummus Park (attached).