As of February 2020, all public outreach needs are routed through the Neighborhood Affairs Division (NAD). Below you will find the various ways in which the NAD promotes and connects with the community:
Neighborhood Affairs Division (NAD) Resources
· City Clerk’s Office – Meeting Notices
o Every public meeting is included in the City Clerk’s list which is published in the Miami Herald. (Cost)
o Weekly notices are shared via Letter to Commission (LTC) via the Clerk’s Office (No cost)
· Email Marketing (No cost)
o Public meetings are shared via email and through the citywide bi-weekly e-newsletter.
o Meetings are typically shared a minimum of two-weeks prior to the meeting date and a reminder email is shared leading up to an event.
o Databases are updated quarterly using all available contacts from the Parking, Building, Parks & Rec and other departments.
o Stakeholders can enroll directly to receive information regarding their neighborhood via the engagement toolbox at www.miamibeachfl.gov/engagementtoolbox.
· Online Events Calendar (No cost)
o All meetings are published on the citywide event’s calendar on the city’s homepage.
o The online calendar now has a “subscribe” feature, where residents/stakeholders can sign up to have reminders sent directly to their email calendar.
· Neighborhood Association Communication (No cost for electronic communication)
o Where appropriate, staff will communicate directly with neighborhood contacts and HOA’s to promote upcoming meetings.
· MBTV – Channel 660 (No cost)
o Upcoming meeting notices are embedded within the weekly programming.
· Social Media (No cost for non-sponsored postings)
o All public meetings are shared via the city’s Facebook (53k followers), Twitter (115k followers) and Nextdoor (19k) platforms. (No cost for non-sponsored postings)
· Door-to-door Distribution (Cost)
o Staff conducts door-to-doors when a situation targets a very specific geographical area within the city. Door-to-doors are not generally suitable for notices that need to reach more than 100 people in single-family neighborhoods or 500 people in multi-unit buildings /neighborhoods.
o Place invitations and flyers at strategic locations throughout a neighborhood.
o Varies on the type of meeting/need.
· City Events (No cost for verbal promotion, cost for printed collateral)
o Staff will promote meetings at citywide events as needed.
· One-on-one meetings and presentations to stakeholders and community groups who may be directly affected. (No cost)
o Staff provides intimate briefings with stakeholder groups as needed/requested.
· Mailed Meeting Notices (Cost)
o Mailed notices are at the discretion of the department being serviced (i.e. Public Works, CIP, Transportation, Environment & Sustainability, etc.) as there is a significant cost associated with printing and postage.
o NAD and the Office of Marketing and Communications does not have funding allocated for any printing or mailing of notification collateral, as these funds are made available through the project budget directly.
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