Item Coversheet

Resolutions - C7  F




COMMISSION MEMORANDUM

TO:Honorable Mayor and Members of the City Commission 
FROM:Rafael E. Granado, City Clerk 
DATE:July  28, 2021
 



SUBJECT:

A RESOLUTION OF THE MAYOR AND CITY COMMISSION OF THE CITY OF MIAMI BEACH, FLORIDA, AFFIRMING AS ITS POLICY STATEMENT THE PUBLIC PURPOSE SERVED BY INFORMING AND EDUCATING THE CITY’S VOTERS ON THE CITY’S SPECIAL ELECTION BALLOT QUESTIONS THAT WILL APPEAR ON THE CITY’S NOVEMBER 2, 2021 SPECIAL ELECTION BALLOT, THROUGH VARIOUS METHODS, INCLUDING A PRINTED VOTER’S GUIDE AND A VOTER EDUCATION VIDEO; AND APPROVING THE EXPENDITURE OF AN ADDITIONAL $6,800 OF BUDGETED FUNDS, TO ADD UP TO 12 EXTRA PAGES TO THE FALL 2021 ISSUE OF MB MAGAZINE IN ORDER TO INCLUDE THE VOTER’S GUIDE IN SAID PUBLICATION.


ANALYSIS

The City of Miami Beach's next General Election will be held on November 2, 2021, at which time the City will also hold a Special Election for the purpose of presenting ballot question(s) to the City's voters. Educating the voters on these matters is in the public interest and serves a public purpose.

 

In order to provide the City's voters with brief explanation of the ballot question(s), the Office of the City Attorney and the Office of the City Clerk will be preparing a Voter’s Guide. The Voter's Guide will be included in the Fall 2021 issue of MB Magazine. Each issue of the MB Magazine customarily contains 64 pages (plus 4 cover pages) and costs $31,833 for printing of 63,000 copies. Due to the ballot question(s) on the November 2, 2021 Special Election, we are seeking to spend an additional amount, not to exceed $6,800 of budgeted funds, to add said ballot measurers' explanation to the Fall 2021 edition of MB Magazine, and translate same into Spanish, taking up to 12 extra pages of the Magazine (for a projected total of 76 pages and 4 cover pages).

  

In addition to the MB Magazine, which prints in both English and Spanish, the City will produce voter education videos in English and Spanish that will be broadcast on MBTV. The program will be transmitted via Atlantic Broadband Cable channel 77, channel 107.3 (Digital Tuner), channel 90 (Digital Box), AT&T U-verse channel 99, and ROKU device on PEG.TV channel.

 

This expenditure will serve the public purpose given the City’s reasonable expectation that these efforts at explaining the ballot questions and educating the voters will result in a more informed electorate vote, benefiting the public good.

SUPPORTING SURVEY DATA

N/A

FINANCIAL INFORMATION

Estimate for 12 additional pages to the MB Magazine:

 

Printing 63,000 copies of a 64-page (plus 4 cover pages) MB Magazine

$31,833.00

Printing 63,000 copies of a 76-page (plus 4 cover pages) MB Magazine

$38,079.00

Difference for Additional 12 pages

$6,246.00

Translation to Spanish of Additional 12 pages

$500.00

Total Additional Cost

$6,746.00

Total Additional Costs Rounded to Nearest $100.

$6,800.00


Amount(s)/Account(s):
011-9322-000312-90-400-592-00-00-00 (FY 21/22): $6,800

CONCLUSION

It is recommended that the Mayor and City Commission adopt the Resolution stating and reaffirming their policy acknowledging the public purpose of informing and educating the City’s voters on the ballot question(s) that will appear on the City's November 2, 2021 Special Election, and approve the expenditure of an additional $6,800 of budgeted funds, in furtherance of the aforementioned public policy, which is intended to benefit the public good and serve a public purpose.


Applicable Area

Citywide
Is this a "Residents Right to Know" item, pursuant to City Code Section 2-14? Does this item utilize G.O. Bond Funds?
No No 
Legislative Tracking
Office of the City Clerk/Office of the City Attorney/Marketing and Communications

ATTACHMENTS:
Description
Solisco Estimate
Resolution